Fred Hessabi
European Advisory Team
Mr. Hessabi has over 20 years of experience in the IT industry in sales, marketing and general management capacities working with US-based software companies to expand their businesses in the Europe, Middle East, Africa and Asia Pac regions. He served as the European sales manager of Dun & Bradstreet software (ex-MSA) in the late 1980's and between 1993 and 1997 as the General Manager of SSA (System software Associates) in Southern Europe. In 1997, he joined Siebel systems to start up the Southern European operations and 2 years later was promoted to the Senior Vice-president and General Manager of Siebel EMEA, with overall responsibility for all Siebel Systems operations in Europe, Middle East & Africa. After the acquisition of Siebel by Oracle, he then joined Endeca, based in Boston, as the head of International operations. From January 2008 till recently he was the Chief Executive Officer of BDNA, a leader in the IT Asset Management software based in Mountain View, California. He has an MBA from Concordia in Canada and CERAM Management school in France.
